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Most drivers are not looking for bicyclists, they are looking for other cars.
Bicyclists cannot make themselves be seen, but they can make themselves as
visible as possible. The most important point is to ride where drivers will look
at you. If they don't look at you, they won't see you.
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Wear light or bright colors
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Ride where drivers will see you
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In the road, not on sidewalk
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On the right side of the road
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Don’t weave in and out of parked cars
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Use a light and reflectors at night
Most drivers don't look to the extreme right at intersections, since they
aren't expecting cars from that direction. Those turning right may not look to
the right at all. A wrong-way bicyclist won't have a chance of being seen in
that case.

Many bicyclists weave in and out of parked cars. Sometimes it is done just
for fun, sometimes it is in an attempt to stay as close to the curb as possible.
Unfortunately, when a bicyclist disappears from a driver's field of view, many
drivers subconsciously "check the bicyclist off the list" of things
that need attention. When the cyclists approaches the next parked car and has to
move back to the left, the driver may not have allowed enough room and may be
surprised. It is much better to ride a straight line out of the door zone of the
parked cars. If the gap is very large, it is fine to move a bit to the right,
but not too far.
The first photo below shows the situation faced by some students leaving
Jordan Middle School in Palo Alto. The road along the playing fields has a bike
lane with parking allowed next to the curb. Here is what it looks like from the
bicyclist's point of view: a continuous line of parked cars filling most of the
bike lane. Where should a bicyclist ride? The law says that bicyclists must use
a bike lane, but allows them to leave the lane to pass vehicles if the passing
cannot safely be done within the lane. In this case the door zone extends to the
edge of the bike lane, so it is not safe to ride in the bike lane if there are
cars parked there. In contrast, the bike lane in the second photo has plenty of
room, and cyclists can stay inside the bike lane and outside the door zone at
the same time.
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